This article will teach you some of the best promotion techniques for getting lots of traffic to a website. First, let’s start with Google, as it’s the number one best way to get your site in front of people.
I talk more about search engine optimization in other articles, but let’s go over the basics again. There are two ways to get lots of traffic from Google, (generally speaking). You can either focus your efforts on competing for one keyword phrase with a large search volume, or you can try to get on the first page of lots of little, low competition searches.
Finding a Niche for Promotion
For the first one, I would suggest you do some keyword research, by taking a look at the exact match results for your keyword on the Google Adwords keyword tool, then take a look at the exact match results in Google itself.
You can do this by typing in the phrase in quotation marks. Then, if it’s not hundreds of thousands of results, you can take a look at the first page, and see what the page rank is like for the top results, and the number of quality back links leading to them.
Once you’ve found a good keyword, you can look for an exact match domain name, if there is one available, if not, (and the keyword research says it’s worth doing), find a broad match domain name, and then build your site.
I buy my domain names and hosting from Host Gator, and they have a great support team that can assist you with live chat 24 hours a day, if you haven’t yet figured out how to build your own hosted website.
I would recommend you ask them to talk you through installing WordPress on your domain, using one of the FTP clients on your control panel. Then you have your WordPress admin screen, and you’re ready to start building your site.
Site Building Techniques
Once you become accustomed to using the WordPress panel, you just need to learn a little bit of on-page optimization, like using the keywords in your title at least once in your first and last paragraphs, and perhaps in your subtitles.
Add a few photos, maybe a video, and if you did your keyword research right, or if you choose a title that you can compete for, you may get onto the first page of Google easily.
It is important to make at least a few back links to your site from article writing sites and social bookmarking sites. I talk about all of this in length in my free e-book A Beginner’s Guide to Succeeding Online, which you can get by signing up to the newsletter, along with regular helpful tips on all aspects of internet marketing, and promotion techniques.
Social Promotion
Once you get the hang of SEO, (which may take a while, unless you learn from a professional search engine optimization expert), then you will want to promote your site on the social networks like Facebook and Twitter.
I talk a lot more about the techniques used to promote sites on the big social networking sites on other pages, so I’ll just divert you to another page which talks about social promotion techniques, and in closing, I’ll say that there is a lot more to it than I can tell you in one or two articles, so subscribe to the newsletter, or if you prefer, you can pay for promotion of your site through the services offered on the home page. Hopefully you learned a little about promotion techniques for your site from this post.
