Judging by the Numbers: Mind-Boggling, Welcoming Stats About Social Media Marketing for 2016

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Guest post by Joe Baldwin

SMMThere’s no denying that trends, advertisements, ideas, and your Himalayan cat sitting pretty in your comfy sofa waiting to be Snapchatted inevitably go through the hottest phenomenon every “normal” individual considers – social media.
Here are 11 interesting facts, numbers, and its evaluations about social media being conducive to the ever-changing business landscape.
• There are over 1.65 billion active Facebook users across the globe monthly (Facebook, as of April 27, 2016)
• Over 300 million photo uploads per day take place (Gizmodo)
• An estimated number of 1,090 million daily active users (1.09 billion) have been recorded, on which 84% are situated outside USA (Socialbakers)
• 49% of consumers like a Facebook page to support the brand, while 40% of consumers don’t like brands at all (SproutSocial)
• A timeframe equaling 20 minutes or more is what each user dedicates to Facebook per day (DMR Directory of Social Network, App and Digital Stats)
In-depth analysis: Facebook is the forefront of social media, no doubt. Based from the above numbers, we can conclude that its users are too diverse – people coming from different races, cultures, income brackets, and walks of life overall. Standard due care should be observed when making product posts, descriptions, and images since jargons and cultural taboos could hamper your chances of expanding your customer base. Considering that able, willing potential customers are strained by their busy schedules, the principle of doing it right the first time, as per management expert Ken Blanchard reiterates, comes to play when making online, “life-changing “ marketing posts in Facebook.
• Twitter users are more likely to follow brands than users in Facebook, 3x on the average (Convince & Convert)
• “[…] Throwback Thursday has real value for your business.” (Convert with Content)
• “Tweet exposure has a positive influence on brand consideration.” (Twitter)
Interpretation: Most celebrities and influential people don’t have Facebook accounts, opting to choose Twitter as their online platform. Twitter SMM 2users perceive using the site as being able to have a certain degree of sophistication and classiness. Hence, marketing efforts and product postings in this site should be presented in a way that is trendy, hip, and stylish by incorporating good visual content creation tools (e.g., PhotoGrid, Designspiration, Canva, etc.).
LinkedIn, Google Plus, and Micro Blogging Sites
• “Of all the major social platforms currently vying for the top spots, LinkedIn is the most B2B-centric. It is also considered the most effective in the sales cycle. According to Content Marketing Institute’s ‘2015 B2B Content Marketing Benchmarks, Budgets, and Trends for North America, ‘63 percent of marketers report positive results in that area.” (B2B News Network)
• More than 5 billion times is the frequency of how the +1 Google Plus button is being clicked everyday (Digital Insights Blog)
• Micro blogging sites Pinterest, Tumblr, and Plurk rank 33rd, 44th, and 2,359th respectively in terms of traffic and page visits provided by the Alexa Traffic Rank. It is a relatively good figure for finding new customer bases.
Analysis: Though social media appears to be dominated by the influx of Facebook and Twitter users, comparatively less explored abovementioned sites can be a “success gem” when the prominent sites get clogged. A wise social media manager not limits his advertising to one, unpredictable platform; he diversifies opportunities based on careful evaluation of trends and statistical information (e.g., geographical concentration, market structure, shifts in popular product niches, etc.).

About The Author

Joe Baldwin is a native US resident & professional Article writer for He studied English literature and creative writing. He has experience with online web content including blogs, web page content, news, PRs, press releases, and long form sales and industrial presentations.

Social Media Guest Post

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Social Media Guest PostsFor anyone who is interested in writing a social media related guest post on this site, I do accept submissions, so long as it is of high quality, over 400 words, original, and generally related to the topic of social media marketing, internet marketing, Facebook, Twitter, You Tube, or Google.

You could write something about SEO, or anything that fits into that whole online marketing niche, but it has to be good.

The full details of the social media marketing guest post submission guidelines are on the page I just linked to, you can also increase your chances of getting a post published, or get me to edit it for you, or place a link on an already existing post by buying one of my Fiverr gigs.

That page has a link to my Fiverr profile, where you can find a gig called I will make a back link from my PR 4 social media marketing/internet marketing related blog for $5, or something like that.

This site is no longer PR 4, it’s actually slipped down to a PR 2, because I haven’t been publishing as much lately, I’ve just been real busy doing work for people.

That’s why I need some high quality fresh content, and it’s mutually beneficial, as a guest post from a site like this makes a really good back link, and will boost the rankings of your site for any marketing related keywords.

What You Should Say In The Guest Post

As I said, I go into the full details of the submission guidelines on the other page I linked to, but I’ll just say again what I’m looking for here.

I want an original, 400 word article that has not been published anywhere else, and will not be published anywhere else, ever.

It has to be written in really good English, with no gramatical or spelling mistakes, and it should not be overly commercial, it has to be about a topic, or answering a common question, not be about the product or site you want the link to.

You can mention that a little bit near the end, but it’s not an ad for your site, it’s meant to be informative content that my readers will be interested in reading, because it has really helpful information in it.

You can only have one link out to your site, from link text that occurs naturally in the text, towards the end, although you can also include one other link to a high authority site like Wikipedia, or something like that, which will help the ranking of the post, and therefore the ranking of the site it links to.

Authority is more important than page rank any day of the week, so it’s probably a good idea to do that, even though in theory, the link weight gets divided by half.

That’s about all I have to say about writing a social media guest post on this site, send me an email if you’re interested to talk about possible titles, and what you’re going to put in it, or send it to me in plain text in an email as HTML, and if I like it, I’ll publish it.

The other thing is, I don’t want people making tons of low quality back links to the post once it’s published, as that doesn’t help anyway, for me, or the target site. Building a link pyramid should be done gradually, and from quality sites, and most of the old techniques that used to work, no longer work, and can even be damaging to your rankings.

My email is in the sidebar, so get in contact if you think you can write a guest post about social media that I would be interested in publishing.

Social Media Consultant

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My name is Rowan Casey from Australia, and I am a social media consultant, or another word for it is a social media marketing manager.Social Media Consultant

What I do is take a look at the specific needs of the business or website that a client sends me, and give them advice on what they need to do to make a return on investment, or drive real, targeted traffic to their site and turn those people into customers, or return visitors.

My history is in writing, and by that I mean I started out as a blogger a few years ago. I read other people’s articles, learned what they were doing to improve their search rankings and get traffic, and what I learned over those few years led me to build this site.

What I found was that for the average person, social media promotion provides the largest amount of targeted traffic for the money or time that you put into it.

Article marketing is not dead, but you can get more traffic to your articles if you tweet them to 50,000 people than if you just hope they end up on a Google search with 100 exact match searches a month worldwide.

My Qualifications As A Social Media Marketing Consultant

I know what I’m talking about, I’ve been working on traffic building and making money online through various methods all day long, every day, for the last few years, and I know about all the changes in the algorithms of Google, and especially, how to drive traffic through social media.

Some internet marketers tell me that I should have been building my email list over the last few years, which I haven’t barely done at all.

That’s one way to go about it, but I view my list of social connections as almost as good, and I have tens of thousands of them, almost 100,000 followers on different sites, which is something I probably couldn’t have done with an email list as quickly, and with such a small amount of money to put in.

I think I had fifty email subscribers when I gave up on that idea, and didn’t make a cent from them, but I’m not saying you shouldn’t do that as well.

What I am saying is that no matter what you’re doing, you should be on You Tube, with dozens of high quality videos with different keyword phrase titles that are driving traffic back to your site.

You should pick up all of the likes and followers on all the major social swapping sites, just to be sure that all the good people on those sites are following you.

That’s pretty much what I do, (or one of many things I do), get real random likes and followers for people. Visit the home page, or send me a message via the contact page for more details about my services.

You should have a Facebook page, or multiple Facebook pages that are aiming to rank on not just a Facebook search, but also a Google search, and I can help you with making that happen.

You should know how Linked In works, and Stumble Upon, and Yahoo Answers, Google Plus, Google Local, Fiverr, or alternatively, you should know how I work, because I do know all of these things.

Why You Should Hire Me As Your Social Media Manager

I work for somewhere in the region of ten US dollars an hour. That’s not because my services aren’t worth more, it’s just that I’m competing against people in India, as that’s the nature of the internet.

I know how the internet works, and how to get things done cheaply that really work. I know all the best Fiverr gigs, and other micro job sites, and people who can make you content, voiceovers, website design, music, etc.

Basically, my main benefit as a social media consultant is that if you come to my site through a search like buy Facebook page likes, or buy You Tube video views, (assuming that I’m ranking for those phrases on Google), then I won’t just sell them to you, I’ll try to explain how it works.

For example, I would tell people that the main benefit of buying random Facebook page likes from a social swapping site is that it can help you with social proof, and SEO, if the title of your page is a keyword phrase that people will type in on Facebook, or Google, assuming that search doesn’t have huge competition.

I would let you know that to get targeted likes, the only way is through a managed Facebook Ads campaign, which I can do as well if you have the money.

For the You Tube views, I would tell you that you cannot simply buy You Tube views and have it work, except perhaps through Google Adwords.

You have to buy the things which are going to get you engaged views from people who are really interested, (not robots), and that’s why I charge more than other people for things like social sharing of your video.

For these reasons, I am a social media consultant with integrity, who offers quality advice and services which actually work, based on my own experiences in internet marketing, over the past few years.

To find out more, send me a message, my email is in the sidebar. Include a link to your site, and perhaps your Facebook page, your Twitter account, your You Tube channel, and I’ll do my best to suggest the best possible social media marketing strategy.



Cheap Social Media Marketing Services

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The Best Social Media Marketing Services Online

I don’t want to start out by saying that the social media marketing services I offer are cheap, because they are of high quality, and using the word cheap makes them sound like they aren’t.

However, I’m trying to compete for a Google search for this post to get some traffic to this site, so I’m using that phrase. Usually I call it affordable, which is a better sounding word, which doesn’t imply bad quality.

Anyway, what I mostly do for your business what I’ve found has worked for me, if your particular product has the same sort of needs.

For example, if your product has a widespread appeal, you would probably benefit from thousands of random Twitter followers or Facebook page likes, or Google Plus followers, You Tube views etc.

More Than Just Social Media Marketing

If your product needs a more targeted audience, I can help you with SEO, for example, I’ve found it’s quite easy to get a Facebook page or a You Tube video on the first page of a Google search if you know what you’re doing, and if it’s a fairly popular search, this can bring in a lot of targeted traffic.

If nobody is searching for your product, because it’s a new idea, like a new sort of website or something, you might want to try a pay per click advertising campaign, and there are many different ways to do this, not just through Google Adwords.

You can use Facebook Ads, Digg Ads, Linked In ads, Plenty Of Fish ads, and so on, to get your product in front of people, and this might be the way to go if you have a product with recurring billing or a large profit margin.

Anyway, I do offer cheap social media marketing services, but I offer so much more, and I can help you sort out the right internet marketing strategy for your business or website, and I will tell you honestly if I don’t think it will make you a profit.

In most cases, I can pretty much guarantee that the work I do for you will make you a return on investment over time if you do the things I suggest. Send me a message at to talk about your business, and my “cheap” social media marketing services.