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Facebook Marketing Strategy

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Every internet marketer or online business owner has a different Facebook marketing strategy, and different methods work for different people, but I’ll tell you how I approach finding traffic on the site.Facebook Marketing Strategy

I look at it from an SEO perspective more than anything else. I make a page with a title that is competing for a low competition search with a reasonably high search volume.

You can use the Google Adwords keyword tool to figure out the exact match search volume of a phrase, and then check the page rank and back links to the first page results on Google.

To do that, I use SEO Quake, which is a simple Google Chrome add-on that shows the page rank of sites, and I either use backlinkwatch.com or SEO Powersuite to find the back links leading to the top results.

Then, you can try to get the same sorts of back links, perhaps even from the same sites, but Facebook pages are a little different to rank than a regular site.

You want to get an exact match username for the title of the page if you can. For example, I got facebook.com/affordablesocialmediamarketingservices, and that page is beating this site on Google for the same keyword phrase, without barely even trying.

The search may not have a very large exact match monthly worldwide search volume on Google, but then people also type that phrase into a Facebook search, and a Bing or Yahoo search, and I also have a You Tube video that is ranking fairly highly, if someone types the phrase in to the search box on that site.

Altogether, I don’t get most of my traffic directly from Google to this site, but SEO is an important part of how I get traffic from social media.

Facebook SEO

My Facebook marketing strategy is to compete in the search engine on Facebook and Google by getting the right title and username for the page, adding some custom tabs and keyword content, photos, videos, etc.

Then, I get a few hundred random Facebook page likes, (I sell them cheap), or a few thousand over time. People are more likely to like a page if other people like it, and they really do help the page to rank better on a Facebook and Google search.

I actually link from the home page of this site to my Facebook page, because it seemed better to do it that way, as links from Facebook are no follow, whereas a link from my home page is a do follow relevant PR 3 link, which makes a big difference in the ranking of that page on Google.

Now some people care about having really targeted fans, and that is important, if you want them to be looking out for your latest wall posts in their news feed, but you have to start out by getting some random likes in order to get the targeted ones.

The only other way apart from SEO to get targeted likes is through Facebook Ads, or getting people to like your page through your website.

I can help you set up a Facebook Ads campaign as well if you want to do that, or I can make you a custom tab for your page with Pay Pal buttons, video, opt-in forms, contact forms, or whatever you like.

Get in contact with me at rowan@professionalsocialpromotion.com to talk more about the right Facebook marketing strategy for your business, and how I can help you set that up.

 

The Best Way To Use Social Media For Marketing

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What is the best way to use social media for marketing, or is that a question with more than one answer?

There are so many different social media sites, and so many different ways to use them, but I think I can explain in this blog post the basics of how to develop a good social media marketing strategy.The Best Way To Use Social Media

To start with, you have to work out if your product or business has a widespread appeal, meaning there is a good chance that at least one percent of the general population would be interested in buying it if they saw it.

If your product does have a widespread appeal, then the best way to use social media for marketing would just be to get as many random people as possible to see your link, page, video, or website.

I find that getting thousands of Twitter followers can be a great easy way to get traffic, but you have to understand that it takes a very large volume of followers to get a small amount of views per tweet.

For example, I have about twenty two thousand followers on my main account, and adding about a hundred a day, and if I tweet something that might interest the general demographic of random people, I could get about ten unique views give or take for that tweet.

Sometimes it’s none, or sometimes I could get lucky and get dozens of clicks on a link I tweet, but then I keep tweeting through the day, and end up getting hundreds of hits to my sites.

I also use Facebook, You Tube, Linked In, Stumble Upon, Yahoo Answers, The Warrior Forum, Google Plus, Pinterest, Digg, and a number of other sites to get social traffic, to varying degrees of success.

The point is, my product has a fairly widespread appeal to internet marketers, who make up a large portion of the demographic of my friends and followers on these sites.

Using Social Media For A Targeted Audience

It can be quite hard to get Twitter followers who are specifically targeted to a product that only interests a small percentage of the population, but it is possible to do.

You can try following people who share your interests, by doing a Twitter search, or by using software like Tweet Attacks, (which I don’t use), and hope they follow back, but that can be time consuming, and may not work at all.

When you are trying to reach a very targeted audience, you really have to use SEO or pay per click advertising to reach them.

SEO is not just search engine optimization on Google, but it’s also important to be at the top of a You Tube search, or a Facebook search.

Nevertheless, Google is the most important search engine to think about. I’ve found that it can be just as easy if not easier to rank a Facebook page for a low to medium competition search if you can get the right title and username for your page, and do some other things, like get lots of likes.

For example, take a look at my most successful Facebook page Affordable Social Media Marketing Services.

While it’s true that the exact match search for that phrase only gets a dozen searches a month, I am ranking first on the first page of Google for that, and close to the top of the first page for related searches, such as affordable social media marketing.

I managed to get the exact match URL for the title, and that helps a lot for SEO when you have facebook.com/anything, so long as you do a few other things, like update the page regularly, make lots of custom tabs, add photos, get likes on the page, and on your posts.

The same sort of thing is true for You Tube, you have to update your channel with videos regularly, get subscribers, likes, views, and shares, but all in a natural looking way, and then Google might rank your video well.

If you look at a Google search on “God”, there is a Twitter profile on the first page of that search, and that’s a pretty amazing achievement, given how much competition there is for that search.

Social media is a huge part of SEO these days, whether it’s the amount of times people share your website, or the amount of times people like and share your Facebook page. Both can end up highly ranked on a Google search, and one is intricately linked to the other.

Anyway, I specialize in social media marketing, and I can get you followers, likes, views, subscribers, back links, shares, pretty much anything you can think of, at a reasonable price, so send me a message at rowan@professionalsocialpromotion.com to talk about the best way to use social media for marketing your business.

 

 

 

Best Social Media Marketing Company

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Looking for the best social media marketing company online? Well this site is a good place to start. Professional Social Promotion is not really a big company, but a small business run by me, Rowan Casey from Australia.

What I can do is use micro job sites where people are paid to do things such as tweet, like, share, Google Plus, Digg or stumble your site until it gets all the exposure and social signals that you are looking for, and my commission for managing a social media marketing campaign is very affordable.

I can get you Twitter followers, Facebook page likes, manage a pay per click or pay per view advertising campaign, pretty much whatever you’re looking for, and I can advise you on the best way to get a return on your investment through social marketing and alternative advertising methods.

It’s not a matter of speed, and you want real people and a natural progression of links showing up on social media sites in order to send the right signals to Google so you rank well in the search results.

Social signals play as important a role in SEO today as high page rank back links used to, and Google themselves are the ones saying that. The benefit it has to your rankings is only a bonus, as if people find your site interesting enough to share it with their friends, it can go viral.

Best Social Marketing Practice

It depends on what your site is, whether you have a widespread appeal, or a targeted audience as to what the best way is to run a social marketing campaign.

Even if your site needs very targeted viewers, you can get them through social sites, sometimes extremely targeted, if you pay for it. I’ll give you an example.

Plenty of Fish is a free dating site with millions of members. You can target your ads to someone who is a certain age, in a certain city, a certain sex, and who is a few pounds, or very overweight.

Similar thing with Facebook Ads, although if you don’t know what you’re doing you can end up paying more than you make back.

Google is an obvious place to try to get customers, but there is always going to be stiff competition on Google, and as I said before, it requires a natural link profile including social signals to rank in a Google search.

So what I would often suggest is that you show up in all of the places that you would if a lot of people really liked your site. What does that mean?

They would blog about it, tweet it, share it on Facebook, on Google Plus, the link might appear on Yahoo Answers, on forums, you get the idea. My social media marketing services also get you traffic for a lot less than you would usually pay on Google Adwords.

The thing to do is get in contact with me to talk about your site, cause while I do have some PayPal buttons set up for some simple services, I want to set up a campaign for you that provides a good return on your investment, by giving you the right advice.

Contact me at rowan@professionalsocialpromotion.com to discuss the best way of doing social media marketing for your site.

This is the best place to buy social media marketing services.

Professional Social Media Marketing

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Professional Social Promotion offers social media marketing services such as Facebook page likes, social sharing, scheduled tweeting to our followers, article writing, SEO services and more.

If you want anything done to do with social media marketing, this is the place, as we offer the best value products and services to do with traffic generation of all kinds, in a professional way.

Any size order is fine, and you don’t need to pick from a set list of prices, just get in contact, (rowan@professionalsocialpromotion.com), and talk about what you would like done, and we can negotiate a price.

It’s not just social media marketing services that we offer, but a whole range of affordable traffic generating methods of all kinds. We can outsource to micro job sites, alternative advertising agencies, independent contractors, and a whole range of different things that can get you targeted visitors to your site for as low as one cent per click.

This may not always be the case, as social promotion of a product requires that it has a widespread appeal to the general population, but I guarantee that we can help you in some way, whether it’s in giving advice on on-page optimization and sales pitch, improving your ranking on Google, or driving traffic to your site through social marketing and advertising.

Social marketing professionals.

 

 

 

 

 

 

Professional Social Marketing Services

So what can you expect when you order one of the social media marketing services or SEO services on the home page? You can expect that you will get what you pay for, or even more.

If you want something really inexpensive to start with, you can check out my Fiverr gigs, for a cheap share to tens of thousands of Twitter followers, Facebook friends, and StumbleUpon followers, etc.

There is better value offered on this site though, as the more you pay, the more time and effort you get for your money, and Fiverr takes a 20% commission on orders made through them.

Again, send me a message at rowan@professionalsocialpromotion.com to talk about your site, and how to get heaps of traffic to it at an affordable price, through our professional social media marketing services.

These images are from Professional Social Promotion.