Professional SEO Techniques

By RowanComments Off on Professional SEO Techniques
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Professional SEO Techniques is an excerpt from my free e-book which you can get by signing up to the list on your right.

There are two parts to SEO, on-page, and off-page SEO. To begin with, you will want
a website that has a short, relevant domain name to the subject you are going to be
writing about.

Before you buy this domain name, you should do some keyword research, to find an
exact-match domain name for the title of your home page that gets a lot of traffic, and
that doesn’t have too much competition.

Some people use Market Samurai, and while I would recommend them if you’re
prepared to take the time to learn how to use it, you can also just check the search
volume for a keyword phrase on the Google keyword tool, and do a Google search on
a title you want in quotation marks, and without, to see the amount of exact match
results, and what the first page competition is like.

I use a free Firefox add-on from SEO Book to check the page rank, and I have
another piece of free software called SEO Powersuite that lets me check the back
links to those sites.

Anyway, even if you find it hard to compete for a popular title on your home page, if
the domain name is relevant to what you are writing about, you will have a better
chance in getting your specific sub-domains on the first page of Google.
Let’s just look at what I mean:

Bad: URL: slippy.com/page-1: Title: Good SEO
Good: URL: seobenefits.com/good-seo

Apart from the domain name, you will want a good host, and I buy my domain names
and hosting from Host Gator, it’s just easier to get them in the one place, and they
have a 24 hour chat support team to talk you through everything.
Once you have your domain name and hosting, you have to learn how to use
Wordpress, or some other website builder. WordPress is best.

SEO